Marching bands prove when spy music is part of society

You know when spy music has become part of the fabric of society when it’s performed by a marching band.

Marching bands, by definition, don’t perform edgy music. Such bands perform music is, more or less, universally accepted.

On Sept. 19, the Ohio State University marching band performed various James Bond music during half time of a football game. The 007 fans who frequent his website will recognize every tune played.

When it comes to spy (or spy-like) television themes that the general public relates to, marching bands are one place to look.

Here’s a marching band playing Lalo Schifrin’s theme for Mission: Impossible:

Also, Morton Stevens’ Hawaii Five-O theme is a favorite for marching bands. Here’s a sample, performed by the University of Minnesota marching band, based a long way from Hawaii:

 

Heineken evokes 007 in promotional video

UPDATE II (Sept. 21): Reader Frank Coronado traces the source music back further, to a piece called “The Hellraisers” composed by Syd Dale. See his comment below.

UPDATE: Reader Scott Hand pointed out that part of the music from this video was originally produced for the 1967 Spider-Man cartoon that aired on ABC.

ORIGINAL POST: Heineken — or Heineken (R) as the European beer brand prefers to be listed as — has posted a promotional video with Daniel Craig.

The MI 6 James Bond website posted about this earlier. The promotional video has a number of 007 memes, including the late actor Herve Villechaize (who played secondary villain Nick Nack in 1974’s The Man With The Golden Gun) showing up through CGI magic. There’s a reference to Oddjob’s deadly hat as well.

Presumably, this video is part of a SPECTRE promotion, a way to defer the $300 million-plus production cost of the 24th James Bond movie.

You can view the video below:

A pre-SPECTRE look at The Year of the Spy’s box office

Mission: Impossible Rogue Nation’s teaser poster

At the worldwide box office, The Year of The Spy has had one breakaway hit so far before the movie that’s a virtual lock to be the No. 1 spy film. That, of course, would be SPECTRE, the 24th James Bond film due out this fall.

The breakaway hit to date is Mission: Impossible Rogue Nation, with an estimated worldwide box office of $656 million through Sept. 20, according to the BOX OFFICE MOJO WEBSITE.

Parmount originally scheduled the M:I film for Dec. 25, just a week after the new Star Wars movie. Paramount, the studio that controls the M:I franchise, changed the release date to July 31. The box office results have proven a smart move for executives at Paramount.

The movie fifth M:I film with Tom Cruise has been helped by ticket sales in China that have exceeded $100 million, ACCORDING TO FORBES.COM.

Another winner was Kingsman: The Secret Service, with a worldwide box office EXCEEDING $410 MILLION, including almost $282 million outside the United States. It was based on a comic book by Mark Millar and Dave Gibbons which wasn’t exactly well known among the general public.

Other spy entries include Taken 3, the last of a three-film series, at $325.8 million worldwide  and the Melissa McCarthy comedy Spy at $236.2 million.

Lagging the others was director Guy Ritchie’s version of The Man From U.N.C.L.E., released on Aug. 14 in the U.S., with an estimated worldwide box office of $99.5 million as of Sept. 20.

That’s not enough to recover the estimated $75 million production budget plus additional marketing expenses, which included, among other things, a May press junket in Rome. U.N.C.L.E. was the biggest loser from Paramount’s release date change for Mission: Impossible Rogue Agent.

SPECTRE will be the big finale for The Year of The Spy. The 007 film is coming off 2012’s Skyfall, the first Bond film to cross the $1 billion box office mark on an unadjusted basis. SPECTRE will not only be the most costly 007 film, it will be one of the most expensive movies of all time, with a production budget of $300 million or more.