Warner Bros.’s Batman PR problem

Ben Affleck and Henry Cavill in a Batman v Superman poster

UPDATE (July 22): Ben Affleck said at the San Diego Comic Con today he’s still playing Batman, according to numerous reports.

Among the outlets reporting on Affleck’s remarks: COLLIDER.COM, the New York DAILY NEWS and THE HOLLYWOOD REPORTER.

It was the latter, in a story on Friday, that said Warner Bros. was ready to ease Affleck out of the role.

ORIGINAL POST (July 21): Just when Warner Bros.’s DC Extended Universe seems to get on track, it’s undergoing a public relations problem during the San Diego Comic Con.

You remember when the DCEU finally was getting good PR? It was just last month when Wonder Woman generated both ticket sales and positive reviews.

Just weeks later, the buzz is that Warner Bros. (aka “Mr. Warner,” this blog’s nickname for the studio) is getting ready to ease the current Batman, Ben Affleck, out of the role. At least’s that’s according to a story by Kim Masters in The Hollywood Reporter.

Affleck got top billing in 2016’s Batman v Superman: Dawn of Justice. That movie introduced Gal Gadot’s Wonder Woman. It did good (but sub $1 billion worldwide) business while getting terrible reviews.

Still, Affleck’s Batman created a buzz. First, it was the actor would write, direct and star in a solo Batman movie titled The Batman. Then, well, he wasn’t going to direct after all.

A new director, Matt Reeves, was hired. Initially, the buzz was that Affleck’s script would be used. Then, this month, the news came out that Affleck’s script was being jettisoned and things would start over.

Now, Affleck himself may be out. Here’s an excerpt from The Hollywood Reporter story:

(A) source with knowledge of the situation says that the studio is working on plans to usher out Affleck’s Batman — gracefully, addressing the change in some shape or form in one of the upcoming DC films. Exactly when and how that might happen has yet to be determined, but it would be wise to bet against Affleck starring in The Batman.

The thing is, the massive San Diego convention has become a forum for studios to promote upcoming films, and not just movies based on comic books.

Justice League is the next DCEU film and a followup to Batman v Superman. It’s supposed to address some of the faults (i.e. too gloomy) present in the 2016 film.

In Batman v Superman, Affleck, who turns 45 on Aug. 15, played an older Batman. It was very much influenced by the 1986 mini-series The Dark Knight Returns by writer-artist Frank Miller. In that story, Batman comes out of retirement.

We’ll see how all this turns out. Still, it’s doubtful Mr. Warner appreciates the “Affleck is out” buzz generated by The Hollywood Reporter story.

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