Morgan Spurlock criticizes Bond 23’s product placement

Documentary filmmaker Morgan Spurlock who once took McDonald’s to task, has come out with a new documentary about movie product placement called The Greatest Movie Ever Sold. Oops. Correction: Palm Pom Presents The Greatest Movie Ever Sold. Anyway, during an interview with NPR, Spurlock noted the planned Bond 23 product placement — to be used to fund a third of the production budget — may be a bit high.

To listen to the story, JUST CLICK HERE. The Bond 23 reference doesn’t occur until after the 11:00 mark but the entire interview is probably worth your time.