How Marvel began to struggle

Kevin Feige of Marvel Studios

A decade ago, the blog examined how Marvel (the corporate model of filmmaking) compared with Eon Productions (the family model).

In its early years, Marvel actually adapted Eon’s model. Early Marvel films kept costs in line. It was similar to how Eon co-founder Albert R. Broccoli would be willing to pay big for a Bond actor but supporting actors got relatively small pay. The likes of Bernard Lee, Lois Maxwell, and Desmond Llewelyn received modest wages.

As Marvel became a big success, budgets expanded. A cost of $200 million or more became common. But, hey, when $1 billion global box office figures were regular occurrences, that can happen. Marvel chief Kevin Feige became a big name in Hollywood.

Marvel’s box office climaxed with 2019’s Avengers: Endgame, with almost $2.8 billion in global box office.

Since then, Marvel hasn’t come close to those levels. But Marvel’s movie costs have stayed expensive. In addition, Marvel has made television series for the Disney + streaming series.

From the outside, it seems Marvel management, including Feige, is stretched thin. Earlier this month, one of Marvel’s top-ranking executives, Victoria Alonso, abruptly left the company.

Walt Disney Co. acquired 20th Century Fox a few years ago. That means that Marvel now has control of the X-Men and Fantastic Four, characters created in the 1960s by Stan Lee and Jack Kirby. But Marvel has yet to show what it can do with those characters. (An alterative universe version of the Fantastic Four’s Reed Richards was murdered in 2022’s Doctor Strange and the Multiverse of Madness.)

It is possible the eyes of Marvel executives are bigger than their stomachs? Very possible. Marvel may be in need of a big mid-course correction.

One of Marvel’s oldest characters makes his movie debut

Wally Wood’s cover for Daredevil No. 7 in 1965 with DD taking on Namor, a much more powerful foe

Wakanda Forever had a big opening this past weekend. The Marvel film was a sequel to 2018’s Black Panther. But with the death of actor Chadwick Boseman, major changes were made.

Still, Marvel used Wakanda Forever as a way to introduce Namor (Roman spelled backward), the Sub-Mariner to its cinematic universe.

Namor’s first appearance was in Marvel Comics No. 1 in 1939, published by Timely, a predecessor company of Marvel Comics. Namor was an antihero. He dwelled underwater and casually killed some divers from the surface world in the first story by writer-artist Bill Everett. He was part of an underwater race.

Over the next several years, Namor became an ally against the Germans in World War II. Eventually, Namor went away.

Until the 1960s, that is. Stan Lee and Jack Kirby, early in the run of the Fantastic Four, brought Namor back. The character was wandering the New York City bowery, unable to remember who he was. But with his memory restored, Namor resumed his conflict with the surface world. Namor soon appeared in various Marvel titles. By the mid-1960s, he got his own story line in Tales to Astonish (a title he shared with the Hulk).

In Wakanda Forever, some changes have been made to Namor. It remains to be seen whether he’ll continue to be part of the MCU. Meanwhile, The New York Times provided a primer about Namor.

A few thoughts about With a Mind to Kill

Anthony Horowitz has completed his James Bond continuation novel trilogy. While there’s a lot to recommend it, there are some things to consider.

Horowitz is a pro. He paces his stories well. He’s done his research on Ian Fleming’s original novels and short stories. And, with his first two Bond novels (but not With a Mind to Kill), he got to mine some unpublished Fleming material.

At the same time, Horowitz closely ties his Bond adventures to Fleming’s timeline. Essentially, he provides extended annexes to Fleming. Forever and a Day takes place shortly before Casino Royale. Trigger Mortis occurs shortly after Goldfinger. With a Mind to Kill starts two weeks after The Man With the Golden Gun.

Horowitz’s ending for his final Bond novel builds a wall between it and Colonel Sun by Kingsley Amis, the first Bond continuation novel published in 1968. In fact, Horowitz, in the acknowledgments doesn’t refer to Amis but his pen name, Robert Markham. Horowitz’s ending is intended as the final word on Fleming’s Bond.

Writing a Bond continuation novel isn’t easy. Detractors say some books are James Bond in name only. Other critics will say other Bond continuation books are mere pastiche, a faded copy of an original.

Even a gifted writer such as Horowitz, in With a Mind to Kill, felt the need to use footnotes. It’s a more restrained version of the editor’s notes that Stan Lee used in Marvel comic books to clue new readers into the events of prior issues.

Is With a Mind to Kill worth a reader’s time? If the reader is a fan of the literary Bond, certainly.

Still, after completing this new novel, I was reminded of how Ian Fleming was an original. Fleming crammed 90 years of living into a little more than 56.

Horowitz himself acknowledges this.

“Bond is a unique creation,” he writes in the acknowledgments. “The books have had an extraordinary impact all over the world. It makes me proud to think that from now on I may be a footnote in his history.”

That won’t stop Ian Fleming Publications. Kim Sherwood’s upcoming “James Bond novels without James Bond” are coming up.

Still, I think of a friend of mine. He tells me he re-reads the Flemings every year. He calls it rereading the Scriptures.

More 60th: What was happening in 1962?

Originally published in 2011 and 2012.

Jan. 15: NBC airs “La Strega” episode of Thriller, starring Ursula Andress, female lead of Dr. No, which will be the first James Bond film.

Jan 16: Production begins on Dr. No, modestly budgeted at about $1 million. Fees include $40,000 for director Terence Young and $80,000 each for producers Albert R. Broccoli and Harry Saltzman, not counting their share of profits. (Figures from research by film historian Adrian Turner). Star Sean Connery tells Playboy magazine in 1965 that he was paid $16,800 for Dr. No.

Inside Dr. No, a documentary made by John Cork for a DVD release of the movie, says about 10 percent of the film’s budget went to the Ken Adam-designed reactor room set, where the climactic fight between Bond and Dr. No takes place. (Date of production start from research by Craig Henderson’s For Your Eyes Only Web site.

Jan. 17: Jim Carrey is born.

Feb 3: U.S. begins embargo against Cuba.

Feb. 20: John Glenn becomes first U.S. astronaut to orbit the Earth.

March 2: Wilt Chamberlain scores 100 points as his Philadelphia Warriors team defeats the New York Knicks 169-147 in a game played in Hershey, Pennsylvania. Chamberlain achieves the feat by scoring 36 baskets and, perhaps most amazingly, by hitting 28 of 32 free-throw attempts. (Chamberlain was a notoriously bad free-throw shooter.) The player averaged 50.4 points per game in the 1961-62 season.

April 16: The Spy Who Loved Me, Ian Fleming’s latest 007 novel, is published. The novel takes a radical departure from previous Bond novels. The story is told in the first person by a female character, Vivienne Michel, with Bond not appearing until two-thirds of the way through the story. Fleming, in his dealings with Albert R. Broccoli and Harry Saltzman, specifies only the title is to be used for any movie. Broccoli (after Saltzman departs the film series) does just that in the 10th film of the 007 series, which comes out in July 1977.

May (publication date, actually likely earlier): The Incredible Hulk, created by Stan Lee and Jack Kirby, debuts in the first issue of his own comic book.

June 1: Nazi Adolph Eichmann was executed in Israel.

July 3: Future Mission: Impossible movie star Tom Cruise is born.

July 12: Rolling Stones debut in London.

August (publication date actual date probably earlier): Amazing Fantasy No. 15 published, debut of Spider-Man by Stan Lee and Steve Ditko, with cover art by Jack Kirby and Ditko.

Aug. 5: Actress Marilyn Monroe dies.

Aug. 6: Michelle Yeoh, who will play Chinese secret agent Wai Lin in the 1997 Bond film Tomorrow Never Dies, is born.

Aug. 16: Future Get Smart movie star Steve Carell is born.

Aug. 16: Ringo Starr joins the Beatles.

Sept. 26: The Beverly Hillbillies debuts on CBS. In a later season, Jethro sees Goldfinger in a movie theater and decides that being a “Double-Naught” spy is his life’s calling.

Oct. 1: Federal marshals escort James Meredith, first African American student at the University of Missippi, as he registers at the school.

Oct. 1: Johnny Carson, a few weeks short of his 37th birthday, hosts his first installment of The Tonight Show. He will remain as host until May 1992. At one point during Carson’s run on the show, he and Sean Connery reference how Carson’s debut on Tonight and Connery’s debut as Bond occurred at around the same time.

Oct. 5: Dr. No has its world premiere in London. The film won’t be shown in the U.S. until the following year. The movie will be re-released in 1965 (as part of a double feature with From Russia With Love) and in 1966 (as part of a double feature with Goldfinger).

Oct. 14: A U.S. U-2 spy plane discovers missile sites in Cuba, beginning the Cuban Missile Crisis. The crisis will bring the U.S. and Soviet Union to the brink of World War III.

Oct. 22: President John F. Kennedy makes a televised address, publicly revealing the presence of Soviet missiles in Cuba.

Oct. 28: Soviet leader Nikita Khrushchev announces the U.S.S.R. is removing its missiles from Cuba.

Oct. 29: Ian Fleming begins three days of meetings with television producer Norman Felton concerning a show that will eventually be known as The Man From U.N.C.L.E. (source: Craig Henderson) Fleming’s main contribution of the meetings is that the hero should be named Napoleon Solo.

Nov. 7: Richard Nixon loses race for governor of California, tells reporters “you won’t have Dick Nixon to kick around anymore.” He’ll be back.

Freddie Young and David Lean

Dec. 10: The David Lean-directed Lawrence of Arabia has its world premiere in London. The film’s crew includes director of photography Freddie Young and camera operator Ernest Day, who will work on future James Bond movies. Young will photograph 1967’s You Only Live Twice. Day would be a second unit director (with John Glen) on The Spy Who Loved Me and Moonraker.

For a more comprehensive list of significant 1962 events, CLICK HERE.

Spider-Man No Way Home gets off to hot start

Spider-Man No Way Home poster

Spider-Man No Way Home, the third movie starring Tom Holland as the web-slinger, this week got off to a blistering start in both the U.K. and U.S.

The film had an opening day box office of 7.6 million pounds ($10.1 million) in the U.K., The Hollywood Reporter said, citing the U.K. Cinema Association. That beat out No Time to Die on its opening day and was “the biggest opening day of all time for a Wednesday,” according to THR.

On Thursday, the movie generated $50 million in preview showings, according to Exhibitor Relations Co., which tracks box office data.

That was No. 3 all-time for U.S. preview showings, although an asterisk was involved — the preview showings began earlier than normal for Spider-Man No Way Home.

Still, the results are welcome news for both Sony, which has the rights to the character, and Marvel Studios, which since 2017 had made Spider-Man films with Sony.

Spider-Man No Way Home adopts a “multi-verse” approach featuring villains (and the actors who played them) from Sony-made Spider-Man films of the past. Also present is Dr. Strange (Benedict Cumberbatch), the Marvel sorcerer who appeared in one solo Marvel movie and two Marvel Avengers films.

Dr. Strange was created by artist Steve Ditko and his earliest stories were by Ditko and Stan Lee. The Lee-Ditko team also created Spider-Man.

Since Avengers: Endgame in 2019, Marvel has come out with movies featuring lesser-known characters, Shang Chi and the Eternals. Spider-Man is the most popular Marvel character but one Marvel Studios has to share with Sony.

The release of Spider-Man No Way Home also comes amid a surge in COVID-19 cases, including a new COVID variant. COVID had forced the delay of various movies, including No Time to Die.

Fantastic Four — and the Marvel age of comics — turns 60

The Fantastic Four debuted in 1961. By 1963, Stan Lee and Jack Kirby had created an integrated comics universe

This week marks the 60th anniversary of the first issue of the Fantastic Four.

The modest Marvel Comics, which relied on much-larger rival DC Comics for distribution, decided it needed to get back into superheroes after years of publishing monster and science fiction stories.

The FF were created by Stan Lee (1922-2018), handling scripting and editing, and Jack Kirby (1917-1994), performing penciling and at least half (if not more) of the plotting. The FF at least partially resembled Challengers of the Unknown, a title Kirby worked on for DC.

The title generated sales to encourage more super hero attempts. In 1962, Marvel came out with the Hulk, Thor and Spider-Man. The following year saw the debuts of Iron Man, X-Men and the Avengers.

During the 102-run Lee-Kirby run, the FF proclaimed itself to be “The World’s Greatest Comic Magazine!” For much of that time, at least to impressionable young readers, that wasn’t hyperbole.

By 2008, Marvel decided to make its own movies after years of licensing its characters to others. Iron Man with Robert Downey Jr. was the first attempt and it was a hit. Walt Disney Co. later bought Marvel to take over the characters.

The FF itself has had mixed results in the films. 20th Century Fox (now a Disney property itself) had licensed the FF for films in the 2000s and 2015. The Fantastic Four, once the flagship of Marvel Comics, was almost an afterthought.

But in its prime, the FF was used to introduce characters such as the Black Panther and the Inhumans. The title also became a way to do crossover stories with the Hulk, the Avengers, Nick Fury, Spider-Man and others.

Marvel, the Disney-owned studio, is at a crossroads. It is now about to bring out lesser-known characters. It now controls the fate of any future Fantastic Four movies. How that turns out remains to be seen.

Nevertheless, none of that would even be an issue without the efforts of Stan Lee and Jack Kirby, whose collaboration saw the light of day 60 years ago.

S.H.I.E.L.D. writer-artist compliments Craig 007 films

Jim Steranko caused a sensation in the comic book world in the 1960s as the writer and artist of Nick Fury, Agent of S.H.I.E.L.D. It was Marvel’s entry in spy craze and Steranko came up with story telling techniques that seemed experimental at the time.

Nick Fury originally was created by Stan Lee and Jack Kirby. But Steranko came in later and made the strip his own.

Steranko also was a James Bond fan. And it would seem, he still is.

In one 1960s issue (which Steranko drew but only plotted), there’s a supplier of gadgets named Boothroyd. Later, in a 1967 story (by which time he did the full scripting as well as drawing), Steranko provided the Sean Connery version of Bond a cameo. See below.

Anyway, Steranko, now 82, likes to hang out on Twitter. This Sunday night, he indicated he still likes Bond films, specifically the Daniel Craig movies. Take a look for yourself.

About political comments in comic books

Cover to Captain America issue 1, 1941.

If you view YouTube videos and other sources, you would get the idea that comic books making political statements are a source of controversy.

The thing is, comics have dabbled in real-life controversy for decades.

Captain America, for example, made his debut in 1941, punching out Adolph Hitler on the cover of his first issue. It was published months before Germany declared war on the United States.

In the 1960s, comics were published in the midst of the Cold War. Marvel’s Iron Man was a prime example. The Soviets kept sending out assassins to kill Tony Stark, who was supplying weapons to Western powers.

The Soviets, in fact, kept trying to create their own versions of Iron Man, including the Titanium Man.

In his first climatic battle with the Titanium Man, Tony Stark says, “You made the same mistake all tyrants and bullies make! You tought you’d just have to flex your muscles and show your strength, and your enemies would fall by the wayside! Well, you picked the wrong enemy this time, mister! You made the worst mistake any red can make — you challenged a foe who isn’t afraid of you.”

A few years later, 1968 to be exact, writer-editor Stan Lee apparently changed his outlook.

“If (George) Washington were alive today, we’d call him a protester!” Matt Murdock says in a Daredevil comic book.

Regardless, comics and politics have combined for controversy in recent years.

Chadwick Boseman dies

Black Panther poster

Chadwick Boseman, who brought to life real-life figures such as Jackie Robinson to life as well as the Stan Lee-Jack Kirby character Black Panther, has died at 43, according to The Associated Press.

Boseman played Jackie Robinson in the 2013 film 42 (referring to Robinson’s uniform number), James Brown in Get on Up (2014) and Thurgood Marshall in Marshall (2017).

The actor also played the title character in Black Panther (2018). He had earlier played the part in Captain America: Civil War (2016) and did an encore in Avengers: Infinity War (2018) and Avengers: Endgame (2019).

Black Panther was the first Marvel Studios film to receive a Best Picture nomination. It was seen as a sign that comic book-based movies could reach beyond their humble origins.

When the film came out in 2018, it had a big impact. Black audience members embraced the phrase “Wakanda Forever!”

T’Challa, the Black Panther, was introduced in 1966 in an issue of the Fantastic Four. The character was the head of an African country with advanced technology. Black Panther ever since has been one of the major characters of Marvel Comics.

News of Boseman’s death was shocking to fans. The actor was diagnosed with colon cancer four years ago, AP reported.

UPDATE (Aug. 29): Here is a tweet on Chadwick Boseman’s Twitter feed announcing his death:

 

Captain Marvel’s political subtext

Captain Marvel movie poster

If you haven’t seen Captain Marvel, there are spoilers in this post.

Captain Marvel is the latest film from Marvel Studios and it’s cruising to a $1 billion global box office.

But the movie also has a political subtext that isn’t getting discussed much.

Background: The Skrulls, a race of alien “shape shifters” were introduced all the way back in 1961 in issue No. 2 of The Fantastic Four by Stan Lee and Jack Kirby.

The Skrulls were classic bad guys. In a later issue, the FF took on the Super Skrull, who could mimic the powers of all four members of the super team.

The Kree, were introduced in 1967 when the FF encountered the Sentry (essentially a giant robot) stationed on Earth by the Kree, another alien race. In the next issue, the FF encountered Ronan the Accuser, a Kree character who’s mad at the FF for what happened to the Sentry.

Some years later, Marvel had a long story arc in The Avengers comic book called the Kree-Skrull War. This story line established that Marvel’s two major alien races were at odds.

How it plays out in the movie: The Skrulls are depicted in the 2019 movie as considerably more sympathetic than they were in their early comic book appearances.

The Kree (the more human-looking characters), it is revealed are the oppressors of the Skrulls. The Skrulls, as it turns out, are simply looking for a homeland/home planet.

It doesn’t take a lot of imagination to view the Kree-Skrull conflict in the prism of the Israeli-Palestinian conflict in the Middle East.

According to the Palestinian side, they are a people looking for a homeland. Detractors say the Palestinians are terrorists.

In the new Captain Marvel movie, the Kree describe the Skrulls as terrorists. The Skrulls say they’re simply looking for a home.

Movies don’t settle long-running disputes. Still, it looks like Marvel has used real-life conflicts in tweaking the source material in its latest production. Your mileage may vary.