Can Dr. Strange restore Marvel’s momentum?

Poster for Dr. Strange in the Multiverse of Madness

Until 2019, Walt Disney Co.’s Marvel Studios was a juggernaut. The Marvel brand seemingly could do no wrong beginning with 2008’s Iron Man and running through 2019’s Avengers: Endgame.

Since then? Marvel has had more than a few bumps in the road.

Some of that can be attributed to a pandemic. Marvel had to delay some movie releases.

At the same time, Marvel saw some of its best-known characters fall by the wayside. Robert Downey Jr.’s Iron was killed off in Avengers: Endgame. Chris Evans’ Captain America retired in the same movie.

Since then, Marvel has, mostly, relied on lesser-known characters in its catalog. Shang Chi. The Eternals. The one major hit was Spider-Man No Way Home, which Marvel made for Sony (which holds the film rights to the character). That 2021 film was a huge success, generating almost $1.9 billion at the global box office.

On May 6, Marvel gets another shot with Dr. Strange in the Multiverse of Madness.

Dr. Strange is an unlikely choice to hang the future of a big franchise. The character was created by artist Steve Ditko in the early 1960s. Even in those days, the sorcerer was never the most popular Marvel character.

Still, Dr. Strange was a significant character in Spider-Man No Way Home as well as two Avengers films plus his own 2016 movie.

The leaders of Marvel Studios may or may not have chosen Dr. Strange to spearhead a comeback for the studio. But it has worked out that way.

As ever, we’ll see how it plays out.

More 60th: What was happening in 1962?

Originally published in 2011 and 2012.

Jan. 15: NBC airs “La Strega” episode of Thriller, starring Ursula Andress, female lead of Dr. No, which will be the first James Bond film.

Jan 16: Production begins on Dr. No, modestly budgeted at about $1 million. Fees include $40,000 for director Terence Young and $80,000 each for producers Albert R. Broccoli and Harry Saltzman, not counting their share of profits. (Figures from research by film historian Adrian Turner). Star Sean Connery tells Playboy magazine in 1965 that he was paid $16,800 for Dr. No.

Inside Dr. No, a documentary made by John Cork for a DVD release of the movie, says about 10 percent of the film’s budget went to the Ken Adam-designed reactor room set, where the climactic fight between Bond and Dr. No takes place. (Date of production start from research by Craig Henderson’s For Your Eyes Only Web site.

Jan. 17: Jim Carrey is born.

Feb 3: U.S. begins embargo against Cuba.

Feb. 20: John Glenn becomes first U.S. astronaut to orbit the Earth.

March 2: Wilt Chamberlain scores 100 points as his Philadelphia Warriors team defeats the New York Knicks 169-147 in a game played in Hershey, Pennsylvania. Chamberlain achieves the feat by scoring 36 baskets and, perhaps most amazingly, by hitting 28 of 32 free-throw attempts. (Chamberlain was a notoriously bad free-throw shooter.) The player averaged 50.4 points per game in the 1961-62 season.

April 16: The Spy Who Loved Me, Ian Fleming’s latest 007 novel, is published. The novel takes a radical departure from previous Bond novels. The story is told in the first person by a female character, Vivienne Michel, with Bond not appearing until two-thirds of the way through the story. Fleming, in his dealings with Albert R. Broccoli and Harry Saltzman, specifies only the title is to be used for any movie. Broccoli (after Saltzman departs the film series) does just that in the 10th film of the 007 series, which comes out in July 1977.

May (publication date, actually likely earlier): The Incredible Hulk, created by Stan Lee and Jack Kirby, debuts in the first issue of his own comic book.

June 1: Nazi Adolph Eichmann was executed in Israel.

July 3: Future Mission: Impossible movie star Tom Cruise is born.

July 12: Rolling Stones debut in London.

August (publication date actual date probably earlier): Amazing Fantasy No. 15 published, debut of Spider-Man by Stan Lee and Steve Ditko, with cover art by Jack Kirby and Ditko.

Aug. 5: Actress Marilyn Monroe dies.

Aug. 6: Michelle Yeoh, who will play Chinese secret agent Wai Lin in the 1997 Bond film Tomorrow Never Dies, is born.

Aug. 16: Future Get Smart movie star Steve Carell is born.

Aug. 16: Ringo Starr joins the Beatles.

Sept. 26: The Beverly Hillbillies debuts on CBS. In a later season, Jethro sees Goldfinger in a movie theater and decides that being a “Double-Naught” spy is his life’s calling.

Oct. 1: Federal marshals escort James Meredith, first African American student at the University of Missippi, as he registers at the school.

Oct. 1: Johnny Carson, a few weeks short of his 37th birthday, hosts his first installment of The Tonight Show. He will remain as host until May 1992. At one point during Carson’s run on the show, he and Sean Connery reference how Carson’s debut on Tonight and Connery’s debut as Bond occurred at around the same time.

Oct. 5: Dr. No has its world premiere in London. The film won’t be shown in the U.S. until the following year. The movie will be re-released in 1965 (as part of a double feature with From Russia With Love) and in 1966 (as part of a double feature with Goldfinger).

Oct. 14: A U.S. U-2 spy plane discovers missile sites in Cuba, beginning the Cuban Missile Crisis. The crisis will bring the U.S. and Soviet Union to the brink of World War III.

Oct. 22: President John F. Kennedy makes a televised address, publicly revealing the presence of Soviet missiles in Cuba.

Oct. 28: Soviet leader Nikita Khrushchev announces the U.S.S.R. is removing its missiles from Cuba.

Oct. 29: Ian Fleming begins three days of meetings with television producer Norman Felton concerning a show that will eventually be known as The Man From U.N.C.L.E. (source: Craig Henderson) Fleming’s main contribution of the meetings is that the hero should be named Napoleon Solo.

Nov. 7: Richard Nixon loses race for governor of California, tells reporters “you won’t have Dick Nixon to kick around anymore.” He’ll be back.

Freddie Young and David Lean

Dec. 10: The David Lean-directed Lawrence of Arabia has its world premiere in London. The film’s crew includes director of photography Freddie Young and camera operator Ernest Day, who will work on future James Bond movies. Young will photograph 1967’s You Only Live Twice. Day would be a second unit director (with John Glen) on The Spy Who Loved Me and Moonraker.

For a more comprehensive list of significant 1962 events, CLICK HERE.

Spider-Man No Way Home gets off to hot start

Spider-Man No Way Home poster

Spider-Man No Way Home, the third movie starring Tom Holland as the web-slinger, this week got off to a blistering start in both the U.K. and U.S.

The film had an opening day box office of 7.6 million pounds ($10.1 million) in the U.K., The Hollywood Reporter said, citing the U.K. Cinema Association. That beat out No Time to Die on its opening day and was “the biggest opening day of all time for a Wednesday,” according to THR.

On Thursday, the movie generated $50 million in preview showings, according to Exhibitor Relations Co., which tracks box office data.

That was No. 3 all-time for U.S. preview showings, although an asterisk was involved — the preview showings began earlier than normal for Spider-Man No Way Home.

Still, the results are welcome news for both Sony, which has the rights to the character, and Marvel Studios, which since 2017 had made Spider-Man films with Sony.

Spider-Man No Way Home adopts a “multi-verse” approach featuring villains (and the actors who played them) from Sony-made Spider-Man films of the past. Also present is Dr. Strange (Benedict Cumberbatch), the Marvel sorcerer who appeared in one solo Marvel movie and two Marvel Avengers films.

Dr. Strange was created by artist Steve Ditko and his earliest stories were by Ditko and Stan Lee. The Lee-Ditko team also created Spider-Man.

Since Avengers: Endgame in 2019, Marvel has come out with movies featuring lesser-known characters, Shang Chi and the Eternals. Spider-Man is the most popular Marvel character but one Marvel Studios has to share with Sony.

The release of Spider-Man No Way Home also comes amid a surge in COVID-19 cases, including a new COVID variant. COVID had forced the delay of various movies, including No Time to Die.

Stan Lee, an appreciation

The Spy Commander’s one Stan Lee autographed comic book (left edge)

How much did people like Stan Lee? More than enough to stand in line for a few hours and pay handsomely for an autograph. I saw (and did it) for myself.

Eight years ago, I attended an event where Stan Lee appeared. If you paid $120, you could attend a talk by the former Marvel Comics editor and get a ticket for a personalized autograph. If you paid $40, you go a simple “Stan Lee” autograph. Those who paid $120 got in front of the line for autographs.

Stan, accompanied by an entourage, strode to the desk where he’d sign. “We love you Stan!” someone in line yelled.

Stan, without missing a beat replied. “I love to be loved!” He got a big laugh. He was in his late 80s but his voice sounded strong.

When he died this week at age 95, there was an outpouring of emotion. Some were famous. “I owe it all to you,” Robert Downey Jr., whose career was revived playing Iron man, wrote on Instagram. along with a picture of himself with Lee. Numerous comic book professionals also took to social media to bid farewell to the showman of Marvel.

Stan Lee and friend

Lee had his detractors, particularly on the issue whether he gave his collaborator enough credit. Artists such as Jack Kirby, Steve Ditko and Don Heck (and later John Romita Sr., John Buscema and Gene Colan among otheers) did much of the plotting of stories.

However, Lee (who also wore the hat of chief writer for Marvel) provided a common voice. Humor was a big part of it, such as little asides to his readers.

Lee’s dialogue certainly was less formal than at larger rival DC Comics. “That’s the trouble with you commies!” Iron Man said in an early adventure after saving some surprised Soviet spies who were about to be crushed. “You just don’t dig us!”

Stan, however, could be serious, even preachy on occasion. The Silver Surfer was created by Jack Kirby in the middle of a Fantastic Four story. But Lee took a liking to the character. He launched a solo Silver Surfer title in the late 1960s (with Buscema on the art instead of Kirby) and it took a very serious tone.

Looking back at the 1960s comics as an adult, you could see Lee shift his writing with changing audience tastes. In the mid-1960s, some stories still had a very strong Cold War tone.

“Well, you picked the wrong enemy this time, mister!” Tony Stark/Iron Man says while beating up the Titanium Man, one in a series of attempts by the Soviets to come up with their own version of Iron Man. “You made the worst mistake any red can make — you challenged a foe who isn’t afraid of you!”

In 1968, life got more complicated with protests about the Vietnam War and other issues. “If Washington were alive today, we’d call him a protester!” Matt Murdock, the alter ego of Daredevil tells his law partner, Foggy Nelson.

Marvel under Lee did begin credits. The first issue of Fantastic Four had “Stan Lee and Jack Kirby” in script as if the two men had signed it. Before long, inkers (artists who went over penciled art in ink so it’d reproduce more clearly) and letterers got credit. Eventually (after Lee became publisher and gave up his editing job), colorists and others got credits.

However, that’s not the reason all those people stood in line eight years ago.

Lee created a personal connection with the readers of Marvel. That strengthened when Marvel became a force in the movies, with Lee making cameos. In the 21st century, special effects could emulate what Kirby and other other artists put to paper decades earlier.

As a result, when Lee died this week, the loss seemed personal and extended among generations.

Here’s a tribute from artist Bill Sienkiewicz.

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Stan Lee dies at 95

Stan Lee’s cameo in 2016’s Captain America: Civil War

Stan Lee, the long-time editor-in-chief at Marvel Comics who co-created many Marvel characters and was a master showman in promoting them, has died at 95, according to The Associated Press, which cited a family attorney.

Stanley Martin Lieber was hired while still in his teens at at Timely Comics, a forerunner company of Marvel, working for publisher Martin Goodman. Goodman’s wife was Lieber’s cousin.

The young Lieber wished to save his given name for more literary works. He wrote a text feature in a Captain America comic with the pen name Stan Lee. The alter ego would stick.

Lee became editor after Joe Simon and Jack Kirby, the creators of Captain America, left the company in 1941. Aside from a stint in U.S. Army during World War II, he’d hold the job until 1972.

For much of Lee’s tenure, Timely/Marvel was overshadowed by DC Comics, which published the adventures of Superman, Batman and Wonder Woman.

Timely nearly went out of business in the 1950s. Its star characters, the Sub-Mariner, the Human Torch (an android who could catch on fire) and Cap were in publishing limbo.

Groot’s first appearance in Tales to Astonish in a story by Stan Lee, Larry Lieber and Jack Kirby

By the late 1950s, the company published a handful of science fiction and monster titles. One of the characters created during this period, Groot, a monster made of wood, would eventually be revamped in Guardians of the Galaxy. The first Groot story was a modest one-shot in Tales to Astonish in 1959.

Comeback

Eventually, Marvel (as the company became known) began a comeback in 1961 with the first issue of the Fantastic Four.

Jack Kirby, now on his own from Joe Simon, had rejoined the fold. Kirby did the bulk of plotting for the stories he drew, with Lee providing the dialogue and captions. The Fantastic Four carried over themes from previous Kirby titles such as Challengers of the Unknown for DC.

Beginning with the FF, Marvel began to build momentum. The Hulk (another Lee-Kirby product) followed in 1962. So did Thor (Lee-Kirby) and Spider-Man (Lee and Steve Ditko).

The 1960s surge also enabled Marvel to bring back characters. The Fantastic Four included a new version of the Human Torch and the original returned in a 1966 FF annual. The FF also saw the return of the Sub-Mariner, starting in issue 4. Captain America was revived in issue 4 of The Avengers in 1964.

Stan Lee and his wife Joan make a cameo in a Daredevil comic written by Gerry Conway, drawn by Gene Colan and inked by Tom Palmer. (Joan Lee died in 2017.)

Both Kirby and Ditko did much of the plotting when it came to stories. Another key collaborator was Lee’s own brother, Larry Lieber. Lee’s sibling scripted the first outings of Thor and Iron Man from sketchy Lee plots.

Yet, Lee provided a common voice for the growing collection of Marvel characters. He had a way of making readers feel they were part of a club that “got it.” Marvel was less stuffy, less formal than DC. That included the use of catchphrases such as, “Excelsior!” Many fans felt they were on a first-name basis with Stan.

Stan Lee Becomes a Star

By the mid-1960s, Marvel was on a roll. The Marvel characters, especially Spider-Man, began to draw attention from a wider audience.

Stan Lee was now Marvel’s real-life star, giving interviews and making appearances.

Stan Lee on a 1971 episode of To Tell The Truth

Some of Lee’s collaborators didn’t like it. Wally Wood, who had revamped Daredevil, including a new design for his costume, left in 1965. Ditko, who demanded and received credit for his plotting, followed in 1966. Both eventually returned but didn’t work with Lee directly.

The biggest departure was Kirby. He exited Marvel after drawing (and probably doing most of the plotting for) 102 issues of Fantastic Four as well as many issues of Thor and Captain America.

Kirby, too, would come back to Marvel for a few years in the 1970s, but mostly wrote and drew his own comics. One exception was a 1978 Silver Surfer graphic novel that reunited the Lee-Kirby team.

Eventually, Lee became an executive, handing over the editing chores at Marvel to Roy Thomas, his one-time assistant.

A New Generation

A new generation of writers and artists carried on with the comics. One of them, writer Gerry Conway (b. 1952), had taken over writing Spider-Man in the early 1970s. He penned the story where Peter Parker’s long-time girlfriend Gwen Stacy was killed off.

Gwen Stacy “was  basically Stan fulfilling Stan’s own fantasy,” Conway told author Sean Howe in the 2012 book Marvel Comics: The Untold Story. “I think Gwen was simply Stan replicating his wife.” (Joan Lee died in 2017 after almost 60 years of marriage to Stan Lee.)

The story was one of the most controversial Marvel had published up to that time. Conway’s basic plot was used in the 2014 movie The Amazing Spider-Man 2. 

Meanwhile, Lee’s duties included trying to strike deals for TV and movie adaptions of Marvel characters.

Stan Lee and Jack Kirby in 1965

For years, that produced a mixed bag. The most successful was a Hulk TV series produced by Universal and telecast by CBS starring Bill Bixby. One episode even had a cameo by Jack Kirby as a police artist.

Eventually, Lee had his own departure from Marvel. Still, Lee had a deal where, once Marvel characters finally reached movie screens, he’d make cameo appearances in the films. That was reinforced in 2008 when Marvel began producing its own films beginning with Iron Man.

Such film cameos mimicked Stan appearances in Marvel comics stories years earlier.

Mixed Legacy

Stan Lee has a mixed legacy. Fans of Kirby, Ditko and Wood feel those collaborators did the heavy lifting at Marvel.

In 2014, the Kirby family reached a legal settlement with Walt Disney Co, which had acquired Marvel. Since then, Kirby has received more prominent credits in Marvel Studios movies released by Disney.

Toward the end of his life, and after Joan Lee’s death, there were controversies involving Stan Lee’s personal life.

The Daily Beast published a March 10, 2018 story depicting Lee being victimized by various hangers on. It was titled, Picked Apart by Vultures’: The Last Days of Stan Lee. The Hollywood Reporter published an April 10, 2018 story with a similar theme. That article, titled Stan Lee Needs a Hero, also included details about allegations concerning Stan and Joan Lee being assaulted by their grown daughter, J.C.

On April 12, Lee denied hew as a victim of elder abuse in a video shared with TMZ. Lee granted an interview to The New York Times for an April 13, 2018 story. ““I’m the luckiest guy in the world,” he told the newspaper. “Nobody has more freedom.”

However, the article included some troubling details. For example, it described how a number of paintings were no longer at his home. When Joan Lee was alive “she had so many paintings, all over,” Stan Lee told The Times. “Most of them have left now. My daughter took a lot of them, and a lot of them have gone elsewhere.” It wasn’t clear what “gone elsewhere” meant.

For fans of the 1960s Marvel comics, such articles were a difficult and painful read. That also applied to long-time comics professionals. Artist Neal Adams penned an “open letter” about Stan’s situation.

The situation stabilized. In October 2018, Lee gave an interview to The Daily Beast. He denied he had been abused by his daughter, who was present for the interview.

“There really isn’t that much drama,” the comic book legend told the website. “As far as I’m concerned, we have a wonderful life. I’m pretty damn lucky. I love my daughter, I’m hoping that she loves me, and I couldn’t ask for a better life. If only my wife was still with us. I don’t know what this is all about.”

Stan Lee, ever the showman.

Excelsior

How will Stan Lee be remembered?

In 2007, Jonathan Ross reported and hosted a documentary about Steve Ditko that included a Stan Lee interview. He presented his own appraisal about Stan Lee.

“Now, it would be easy to make Stan Lee out to make the villain of the piece but I can’t bring myself to do that, not least because it would be unfair,” Ross said.

“He co-created all of these characters,” Ross added. “He wrote some of the greatest Marvel comic books of all time. And the fact he takes the credit for doing so is absolutely right. I just wish he’d share it out with the guys he worked with a little more.”

Nevertheless, Lee was the face of Marvel for decades. From modest beginnings, to a movie juggernaut, Stan Lee was a huge presence in popular culture.

“Stan is right up there with Walt Disney as one of the great creators of not just one character, but a whole galaxy of characters that have become part of our lives,” George R.R. Martin, author of Game of Thrones, told The New York Times in its April 13, 2018 story.

“Right now, I think he’s probably bigger than Disney.”

Martin had a personal connection to the Stan Lee days at Marvel. He had a letter published in Fantastic Four No. 20 in 1963.

Excelsior, Stan.

Steve Ditko, co-creator of Spider-Man, dies at 90

Steve Ditko’s cover to Amazing Spider-Man 33

Steve Ditko, co-creator of Spider-Man and a key member of the Marvel Comics “bullpen” of the 1960s, has died at 90, TMZ reported.

Ditko was found dead in his New York apartment on June 29, TMZ said. The website said the chief medical examiner listed the cause of death as “arteriosclerotic and hypertensive cardiovascular disease — basically, a heart attack brought on by clogged arteries.”

The Hollywood Reporter, in a separate obituary, said Ditko may have died two days earlier.

Ditko co-created Spider-Man with writer-editor Stan Lee. He took over the assignment after artist Jack Kirby had taken on the project. Ditko drew, and later took plotting credit for, the earliest Spider-Man stories, lasting from 1962 into 1966.

The character has been the subject of six movies from 2002 to 2017, with another set for 2019. He also appeared in 2016’s Captain America: Civil War and this year’s Avengers: Infinity War.

Nerdy Hero

Spider-Man’s true identity was nerdy teenager Peter Parker. While other heroes were admired, Spider-Man was feared, thanks to publisher J. Jonah Jameson. Parker had to worry about making ends meet for himself and his aunt May.

Things happened to Ditko’s Spider-Man that other heroes didn’t experience.  In Amazing Spider-Man No. 25 (the first to carry a Ditko plot credit) Spidey was forced to ditch his primary costume. But Aunt May also found his spare costume.

Peter came up with an explanation but May kept the costume. In the next issue, Peter buys a costume but it gets stretched out. He’s forced to use his webbing to keep it in place.

Memorable Sequence

One of Ditko’s most-remembered Spider-Man sequences Amazing Spider-Man No. 33. the climatic installment of a three-issue story arc. Spidey is underneath “tons of fallen steel” while a serum Aunt May needs “laying just out of reach.”

The artist used the first five pages to depict Peter working up the strength to lift the steel. The final page was a full-page panel where Spider-Man finally throws off the steel.

In later interviews, Stan Lee acknowledged the idea was Dikto’s. Lee likened his scripting to doing a crossword puzzle to come up with the right dialogue and captions for the moment.  The sequence was adapted in 2017’s Spider-Man: Homecoming.

Dr. Strange as drawn by Steve Ditko

Ditko also created Dr. Strange, who had his own Marvel film in 2016 and who also appeared in Avengers: Infinity War. The artist also also helped to revamp the Hulk when that character (created by Lee and Jack Kirby) got revived in the mid-1960s (in Tales to Astonish) after an initial comic title of his own was canceled after six issues.

In the 1960s, Ditko’s politics were far different, and much more conservative, than his many college-age fans. The artist was an admirer of author Ayn Rand, and that influenced much of his post-Marvel comic book work with characters such as Mr. A.

‘J.D. Salinger of Comic Books’

Ditko was known for being a recluse. Writer J.M. DeMatteis once called him ” the J.D. Salinger of comic books.”

In 2007, British television show host Jonathan Ross reported a documentary about the artist. The program went into detail about how much Ditko extensive contributions to the early Spider-Man and Dr. Strange stories.

The show’s climax was Ross finally getting in to see Ditko (with the assistance of writer Neil Gaiman), but that moment took place off-camera. “It was quite magical, actually,” Gaiman says on the documentary. “It was really, really cool.”

Ditko abruptly quit Marvel after clashes with Lee. He’d eventually return but it wasn’t the same as his 1960s stint.

As news of Ditko’s death spread, there were tributes by comics professionals influenced by the artist’s creativity.

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Happy 95th birthday, Stan Lee

Stan Lee on a 1971 episode of To Tell The Truth

Dec. 28 is the 95th birthday for Stan Lee, the long-time editor and writer at Marvel Comics. More recently, he has been part of the marketing of Marvel Studios movies.

Stan (born Stanley Martin Lieber) has outlived many of his collaborators, including Jack Kirby, Wally Wood, Gene Colan, Don Heck and John Buscema. Others, including Steve Ditko and John Romita Sr. are hanging in there. Also, Stan’s wife Joan passed away earlier this year.

As the blog has remarked before, Stan’s legacy is a complicated one. He has been depicted as the creator of the Marvel Universe while Kirby, Ditko, et al. did considerable work in devising those stories.

That legacy remains complicated today. There’s plenty of time to analyze that again later. Today? The blog wishes Stan a happy birthday.

With that in mind, here’s one of Stan’s many comic book cameos (along with Joan) in an issue of Daredevil from 1971:

Stan Lee (and his wife Joan) make a cameo in Daredevil No. 79, written by Gerry Conway, drawn by Gene Colan and inked by Tom Palmer

Spider-Man: Homecoming and the art of the twist

Spider-Man: Homecoming poster

No spoiler unless you consider mention of a plot twist a spoiler.

Spider-Man: Homecoming, this weekend’s big movie opening in the U.S., has a lesson about how to spring a plot twist on the audience.

We’ll avoid details here. However, this paricular plot twist may be a bigger surprise to those familiar with the original source material, i.e. the 1962-66 original comics run by Stan Lee and Steve Ditko.

The movie’s creative team does take some creative liberties with those Lee-Ditko stories in updating them for a 21st century setting.

That’s not a surprise in and of itself. Ever since Marvel began making its own movies, it has picked and chosen among comic story lines going back decades. The first Marvel Studios film, 2008’s Iron Man, moved the site of the character’s origin from Vietnam (as in the 1963 comic book) to the Middle East.

In any case, Spider-Man: Homecoming’s plot twist works.  Viewers who know the original stories may not see it coming.

One other non-spoiler note, the movie also adapts a major sequence from the original (plotted and drawn by Ditko and scripted by Lee). That will probably also catch the attention of fans of the original comic stories.

Spider-Man Homecoming goes for the Romita look

John Romita Sr.’s cover to Amazing Spider-Man No. 52 in 1967

The publicity machine is gearing up for Spider-Man: Homecoming. There are stories about how this third movie version of the character came about, how Marvel Studios is collaborating with Sony Pictures, etc.

Less attention is being paid to something more basic. Namely, how, with Marvel actually producing the movie for Sony, the cinematic Spider-Man looks more like Spider-Man in the comics. Specifically, how he looks more like the version drawn by John Romita Sr. starting in 1966.

Romita, now 87, assumed the assignment after Spider-Man co-creator Steve Ditko quit Marvel that year. Romita essentially got a try out when he drew a two-part Daredevil story featuring Spider-Man as the guest star.

The change didn’t hurt Spider-Man’s popularity. Romita had a long run on the title. At times, other artists such as Gil Kane were brought in, with Romita doing the inks to maintain the basic look.

Romita also helped launch a Spider-Man newspaper comic strip in the 1970s. Eventually, Romita became Marvel’s art director before retiring.

Sony eventually got the film rights to Spider-Man as the result of a 1999 deal with Metro-Goldwyn-Mayer.  Prior to Spider-Man: Homecoming, Sony made five Spidey films from 2002 to 2014.

In all five, the costume crew put its own spin on the Spidey suit. For example, the one worn by Andrew Garfield in two of the movies had a spider design more elaborate than the one in the comics. You can view previous the Sony versions in this video:

Now, with Marvel and Sony collaborating (Sony is financing and distributing, Marvel is handling the production), there’s yet another new movie look for the character.

Spider-Man: Homecoming poster

This version, with Tom Holland as the character, made its debut in last year’s Captain America: Civil War.

Spidey in full costume looks almost like a Romita drawing come to life. There were a few changes, including some blue stripes not in the original. The web shooters are visible outside the gloves.

Still, the resemblance to the Romita version is there.

It is perhaps strongest on the poster for the new movie, where the largest image is Spider-Man in costume.

All of this may be overthinking the topic. It’s natural that Marvel Studios would want its Spidey to look different than the five previous Sony films. Still, consider this post a kind of shoutout to one of the stalwarts of the Marvel bullpen.

Happy 94th birthday, Stan Lee

Stan Lee's cameo in Captain America: Civil War

Stan Lee’s cameo in Captain America: Civil War

Stan Lee turns 94 today.

Over the past few years, Stan’s legacy at Marvel Comics has been re-examined in books such as Sean Howe’s Marvel Comics: The Untold Story and a detailed article in New York magazine early this year. This blog even did a modest post on the subject a year ago.

Today’s post is merely intended to wish “Stan the Man” (one of his many nicknames when he was Marvel’s editor-in-chief) a happy birthday.

Marvel was a lot more than Stan Lee. But he is one of the few survivors of the 1960s when the stories were done that laid the foundation for the Marvel Comics film universe.

That doesn’t mean Jack Kirby, Steve Ditko (another survivor), Wally Wood and others weren’t important. Their contributions were enormous (their plotting in addition to their art) and they should be better known than they are.

Still, for many fans, Stan remains endearing. He still shows up in cameos in Marvel films. Comingsoon.net said in September said Lee has filmed additional cameos in advance.

So, once more, excelsior, Stan Lee.